Why we use your personal information

If you visit our website and/or if you send a Contact Request via our website

We use your data for the following purposes: -

  • To understand website traffic and usage (refer to our Cookie Policy).
  • To identify if you have registered with the Fundraising Preference Service, Corporate Telephone Preference Service, Telephone Preference Service and/or have notified the Trust that you do not wish to be contacted and/or receive direct marketing information regarding our services and activities;
  • Unless we have identified (or been made aware) you do not wish to receive marketing information, as per above – to contact you directly in the future regarding our services, future fundraising campaigns and/or events (i.e. via postal and electronic marketing);
  • To send you newsletters regarding the Trust’s activities.
  • To forward your questions and comments to the appropriate recipient in the Trust, where you have entered such information into a web form.
  • To send you publications that you have requested, such as the BIRT Guide To Living – Refer to “If you are someone requesting our publications or resources (e.g. Guide to Living)”.
  • To contact you if, by completing our secure online referral form, you indicate that you would like to refer a patient to one of our services – Refer to “If you are someone referring or paying for our Services (e.g. Commissioner, Local Authority or Medical Professional etc Service User”.

If you register as a BINI / BISI User on our Website

We use your data for the following purposes: -

  • Licensing you, as a Clinical or Social Care or Criminal Justice Professional, to utilise these tools;
  • To identify if you have registered with the Fundraising Preference Service, Corporate Telephone Preference Service, Telephone Preference Service and/or have notified the Trust that you do not wish to be contacted and/or receive direct marketing information regarding our services and activities;
  • Unless we have identified (or been made aware) you do not wish to receive marketing information, as per above – to contact you directly in the future regarding our services, future fundraising campaigns and/or events (i.e. via postal and electronic marketing);
  • To send you newsletters regarding the Trust’s activities.
  • To understand website traffic and usage (refer to our Cookie Policy).

If you submit a job application via our website – please refer to “If you are a Recruitment Applicant

Our legal basis for using your personal information

The processing of your personal information is based upon the lawful basis of:

  • Legitimate Interests – for the maintenance and monitoring of the performance of our website, to constantly look to improve the site and the services it offers to our users, for the licencing of our tools and for contacting you if you are a business contact, in relation to future fundraising campaigns, events and/or sending newsletters.
  • Consent– For the purpose of contacting you, if you are a private individual, in relation to future fundraising campaigns, events and/or sending newsletters.
  • Consent– If you are a private individual or a business contact, for inclusion of your information on our or other website(s), social media, press articles and/or case studies (in which case we will always obtain your fully informed, freely given, consent (i.e. we will obtain your permission).
  • Legal Obligation – For cases where you may have objected to marketing, we also have a legal obligation - to hold some personal data, albeit limited, in order to ensure no more marketing is sent to you.

If you are 16 or Under

We are committed to the protection of the privacy of children aged 16 or under. If you are aged 16 or under and we process your data on the legal basis of Consent (i.e. your permission), we will ensure we obtain your parent/guardian's Consent beforehand whenever you or other parties, provide us with your personal information.

Who we may share your personal information with

We may share your information with: -

  • The Trust’s Technology Providers, who support our day to day operations;
  • Our Marketing Partners – e.g.:
    • Marketing Automation Partners;
    • Social Media;
    • Event Organisations - to register you for an event;
    • Mailing Houses - to provide you with information regarding our services and/or future events (i.e. via telephone, postal and electronic marketing);
    • Design Agencies - so we can create publicity materials to promote the Trust’s activities; however, this is only where we have obtained your fully informed, freely given, consent).

The transfer of your personal information to a Country or International Organisation outside of the European Union

We intend to transfer personal information outside of the European Union, to some of our Technology and/or Marketing Partners.

These transfers occur on the basis of the protection provided by the EU-US Privacy Shield.

How long we keep hold of your data

We retain the personal information processed by us, only for as long as is considered necessary for the purpose for which it was collected (including as required by applicable law or regulation). Our Records Retention Policy sets out how long records should be retained.

Automated Decision Making & Profiling

We do not make any decisions in relation to your personal information, solely by automated means without any human involvement (e.g we do not conduct automated decision making).

Neither do we conduct any automated processing of personal information to evaluate certain things about you (e.g. we do not conduct profiling).

Links to other websites

Our website may contain links to other websites. Please be aware that we are not responsible for the privacy practices of such other sites. When you go to other websites from here, we advise you to be aware and read their privacy policy

Cookie Policy

This website uses cookies and similar technologies. Please read on to learn which cookies we use and for what purposes.

By using our website, you accept that we use cookies as described in the following.

What is a cookie and what are similar technologies?

Cookies are small information units which the Website places on your computer's hard disk, on your tablet or on your smartphone. Cookies contain information that the Website uses to make the communication between you and your web browser more efficient. The cookie does not identify you as an individual user, it identifies your computer.

What type of cookies do we use and for what purposes?

There are two types of cookies - session cookies and persistent cookies:

  • Session cookies are temporary bits of information which are deleted when you exit your web browser.
  • Persistent cookies are more permanent bits of information that are stored and remain on your computer until they are deleted. Persistent cookies delete themselves after a certain period of time but are renewed each time you visit the website.

The Website uses session cookies and persistent cookies.

We use similar technologies for storing and accessing information in the browser or device which utilises local units and local storage, such as HTML 5 cookies and other methods. These technologies can operate across all your browsers. In some cases, the use of these technologies cannot be controlled by the browser but requires special tools. We use these technologies to store information to ensure the quality of reviews and to spot irregularities in the use of the Website.

We use cookies for: -

  • Statistics: Measuring Website traffic i.e. number of visits on the Website, which domains the visitors come from, which pages the visitors visit on the Website and in which overall geographical area the visitors are located.
  • Improvement of the functionalities of the Website: Optimising your experience, which includes making the Website more accessible to people who use screen readers to understand information online, as well as giving you the ability to send us donations easily via JustGiving and contact us easily online via secure web forms.
  • Connect with Social Media: We give you the possibility of connecting with Social Media, such as Twitter.
  • Targeted advertisement: Displaying specific advertisements on the Website which we believe you will find interesting.
  • Quality assurance: Ensuring that you can easily access the most recent reviews of our services by care sector inspectors such as the CQC, NIW or other regulators, via our Website.
  • Third party cookies: Our Website uses cookies from the following third parties:
    • Google Analytics: for statistical purposes. You can decline cookies from Google Analytics by clicking on this link: http://tools.google.com/dlpage/gaoptout
    • Facebook: only set if you interact with the ShareThis social media plugin or are already logged into one of the related social media platforms from other source for the purpose of connecting and integrating with them. You can decline cookies from ShareThis by clicking on this link: http://www.networkadvertising.org/understanding-online-advertising
    • Twitter: Set by Twitter only if you interact with the Twitter plugin or are already logged into Twitter from other source for the purpose of connecting and integrating with them.
    • DoubleClick: for the purpose of displaying relevant advertisements.

Deletion of cookies

If you want to delete the cookies already on your equipment, you can, if you use a PC or a more recent browser, press CTRL + SHIFT + DELETE simultaneously. If the shortcuts do not work on your browser, please visit the support page for the browser in question. Please note that our Website will not work to its full extent if you delete the cookies.

For further information visit www.aboutcookies.org or www.allaboutcookies.org.